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LINE Points 01

LINE Points 02

Create various events and reward LINE users
with LINE POINTS for meeting key objectives
set by your business.

About LINE POINTS

About LINE Points

LINE POINTS is a rewards service that provides Points
for users
to earn and spend. These Points can be used
to buy various
stickers and themes in the LINE app store
as well as buy daily
necessities and other products
via Rabbit LINE Pay.

Advertising through LINE POINTS gives you access to one of the largest
smartphone user groups in the world, offering a huge potential
for advertising reach and promotions.

LINE POINTS Ads

Businesses can choose to advertise with LINE POINTS
based on their target goals.
Whether it's to gain
followers on LINE, boost video views, or increase
users of an app,
LINE POINTS Ads gets you closer
to your goal, quickly and easily.

Gain Followers
Gain Followers

LINE POINTS Ads help customers to better know
your brand
and gain friends for your business's
LINE official account.

Boost Views

Create brand awareness or link to TV ads and
promotional
event pages through the use
of videos, for which viewers can
receive Points
for viewing to completion. The rate of viewing
video ads to completion in Thailand is 80%.

Boost Views
Premium Video CPV Advertising in LINE Points
Premium Video CPV Advertising in LINE POINTS

Users can increase their interaction with your brand's videos
and boost viewership rates at the same time. With premium
video content, your videos are displayed at the top of the offer
wall, users can enjoy them in full-screen mode, and LINE POINTS
are rewarded immediately after watching to completion.

Increase Your App's User Base

Boost the quality of users for your app fast by giving LINE POINTS
for installing and trying out your app.

Increase Your App's User Base
LINE Points CPA
LINE POINTS CPA

This is an effective way to attract interest from customers
and understand their behavior, by creating opportunities
for them to interact and communicate more while
using your product or service. Users will receive LINE POINTS
when they complete the goal or task set by your brand.

LINE POINTS CPC

A new method that helps boost access to your website
and increase your website's audience.
It enables users to
view various content on your website and increase
interaction with your brand.

LINE POINTS CPC
LINE POINT Connect (API)
LINE POINT Connect (API)

LINE POINT Connect helps LINE users who are online earn
more Points, with advertisers using a Business Connect account
to allocate Points to users via LINE POINT Connect API.

LINE POINT Connect (API)

Exchange Credit Card Points for LINE POINTS

Through a Bank's Official LINE Account

Requires a Business Connect account

Through a Bank's Official LINE Account

Through a Bank's App

Requires a Business Connect account
and LINE Login SDK

Through a Bank's App

Send Gifts with
LINE POINT Codes

With more and more users joining this trend, marketers can take advantage of this for their business too, helping to steer their brand in the direction they need.

Send Gifts with LINE POINT Codes

LINE POINT Codes are single-purpose, 16-character codes that
can be redeemed via websites or smartphones.

Boost sales through digital gifts
(such as gifting stickers on LINE)

Use as a marketing tool

Add more flexibility to how LINE POINTS are allocated
to end users

How Can I Redeem LINE POINT Codes?

Redeeming Point Codes
Automatically
(Online Only)

LINE POINT Codes can be automatically filled in
and then embedded in links,
so that when
the user clicks the link and confirms, their
LINE Point Codes is redeemed automatically.

Redeeming Point Codes Automatically (Online Only)

Redeeming LINE POINT Codes Online

LINE POINT Codes can be generated and designated
for marketing promotions in the form of online links
in chats,
Timeline posts, QR codes for promotional
websites, SMS links, and more.

Users can then redeem their LINE POINT Codes
via
https://points.line.me/pointcode/
by entering the Point Codes themselves.

Redeeming Point Codes Online

Redeeming LINE POINT Codes Offline

LINE POINT Codes can be generated and designated
for marketing promotions in the form of reward cards.

Users can then redeem their LINE Point Codes
via
https://points.line.me/pointcode/
by entering the Point Code themselves.

Redeeming Point Codes Offline

Got a Question?

To learn more about LINE POINTS, download media kits from the link below.

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